Reality shows about modeling and fashion have been done before, but what makes "Strut" different is that the models featured on the program are all transgender. The show, which has Whoopi Goldberg as one of its executive producers, follows several models who try to overcome gender and beauty stereotypes to make it in the modeling industry. The show goes inside the models' personal lives, showcasing their struggles to make it in the fashion world and revealing emotional conversations with family members. The featured models include Laith, who was one of the first transgender male models to appear in a national campaign; Dominique, who has been modeling for more than 20 years; Isis, who was a fashion designer before getting into modeling; newcomer Ren, who hopes modeling can help her reconnect with her distant father; and outspoken Arisce, who has walked runways during New York, Los Angeles and Miami Fashion Week shows.